The Manifesto film

Client    Volvo Trucks North America

For the launch of the new Volvo Trucks model VNL, there was an opportunity to add a top layer to the communication based on the manifesto used in all other campaign material. Utilizing running footage from the launch, we crafted a brand piece with a heroic feel, grounded and humble, avoiding any sense of boasting. After sending the master edition for the first review, we received this reply:

– Loving this, making people tear up over here!

The film later became a crucial unit in the online launch.

Stampgatan 20A
411 01 Gothenburg

Holländargatan 20
111 60 Stockholm