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Såsresan

Client    Kebabspotting

"Såsresan" Episode 1 – A Journey Through Sweden's Unique Sauce Culture!

Join us on a flavorful adventure through Sweden with the debut episode of Såsresan. Our host, Jirre Seropian, a true kebab aficionado and founder of the renowned 'Meat On A Stick' (MOAS), takes us on a quest to uncover the rich variety and unique flavors of kebab sauces across Swedish cities.

For over a decade, Jirre has debated, tasted, and ranked the best sauces Sweden has to offer, from Malmö to Jönköping to Gothenburg. In this series, he dives deep into the nuances that make each city’s sauce unique and explores local obsessions and fan favorites. What sets Malmö’s sauces apart? Why are Jönköping residents so passionate about theirs? And could Gothenburg hold the ultimate, unbeatable sauce?

The production of Såsresan has been an adventure in itself—6 episodes filmed over 12 shooting days, brought to life by a dedicated two-person film crew capturing the heart of Sweden’s kebab culture in every location.

Get ready for an honest, humorous, and delicious dive into street food as Jirre challenges local legends, taste-tests Swedish favorites, and perhaps even finds Sweden’s best kebab sauce. With over 10,000 kebabs under his belt, Jirre brings an uncompromising eye for quality and authenticity.

Watch Såsresan Episode 1. 35k views and counting.

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Stampgatan 20A
411 01 Gothenburg
Sweden

Holländargatan 20
111 60 Stockholm
Sweden