AcadeMedia – Drottning Blankas Gymnasium | 2022
Drottning Blankas Gymnasium has schools all over Sweden. The client wanted to explain five specific USP:s (unique selling points) or brand promises. They had been struggling themselves, to communicate why you should choose Drottning Blankas Gymnasium. The target group is one challenging crowd, teenagers that already are drowned in a constant feed of messages. Our solution was to blend the importance of the messages with humor.
Short comic reliefs always work and especially now.
The messages were interpretated into short videos with a humoristic twist.