Essity | 2022
A global talent campaign to spread awareness of Essity as a company.
The client’s goal was to reach out to potential talent all around the globe and to connect the well-known brands (Libero, Libresse; TORK, Leukoplast, Jobst etc) to the name of Essity.
We decided early on to visualize how these Essity brands are a natural part of most people’s life. From the cradle to the very grave.
This, in a one-take where the cicerone guides the viewer through different scenarios. The outcome of this video has been quite amazing. Its number of viewings speak for themselves.